Laura Rascon

Laura L. Rascon

Senior Vice President, Customer Experience

Laura L. Rascon was promoted to senior vice president, customer experience at Matson Navigation and named senior vice president of Matson in February 2021. She oversees one of Matson’s strongest competitive advantages: the end-to-end personal attention we pay to every facet of every customer move. In her role, Rascon leads all efforts focusing on our strategy, initiatives, and the people that engage with external customers to differentiate Matson in every trade lane that we serve.

Rascon began her Matson career in 1983 as a clerk for Matson Agencies in Long Beach and began working her way up through the organization, ultimately becoming export freight coordinator. When Matson centralized West Coast customer service in 1989, she was one of a core group that relocated to the new customer service center in Phoenix. Rascon took on the customer service supervisor position, which she had until 1995. She’s held various positions at Matson, including freight billing manager, customer service manager, and customer support director. In 2008, Rascon was promoted to vice president, customer support at Matson Navigation. She has led our customer service team through Matson’s substantial growth over the years, with the addition of our services in China, Okinawa, South Pacific, Alaska, and, more recently, the 2020 launches of Matson’s CLX+ and AAX services.

Rascon holds a bachelor’s degree in business management from University of Phoenix.